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Your NewReal EstatePartner

Ethica uses AI to to help you find and purchase the perfect home.


Personalized Profiles

We create a detailed profile of you that is compared to every available listing. This ensures that homes we find are homes that matter to you.

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listing insights


4 bd • 3.5 ba • 2,500 sqft

123 Maple Ave

Orange, CA

Durable flooring to stand up to your two large mastiffs, Chip and Frank

Open concept kitchen with ample space for an island

+9 more

Space for Alana's music room

This house has two additional bedrooms on the far sides of the house, providing ample distance for turning one into the piano room for your daughter and the other as your home office.

Home Recommendations

Each home recommendation is constructed from your profile, showing you what it is now and how it could be improved for your needs. The result is an experience that feels deeply personal.

Ethica Enhanced

Ethica Enhanced listings capture so much more information about a house. By collecting data onsite, we go beyond staged photos and standard descriptions to provide you with hundreds of additional facts. This allows you to know the home before you visit, taking the guesswork out of what you'll find.

ethica enhanced

How It Works

It's as easy as a phone call

Step 1

Schedule a phone call with an agent and answer a few questions about yourself and what you’re looking for.

Step 2

Using AI, Ethica assembles home recommendations from thousands of data points… in a matter of seconds.

Step 3

The more you share over time, the more personalized each listing becomes. Ethica constantly surfaces new homes that are relevant to you.